A self-report for Brand New Colors: a solo practice whose core diagnostic engine is strong, but whose operating intelligence still needs to be externalized.
Back to the readsThe practice sells a methodology for extracting owner-held knowledge while its own methodology remains mostly founder-held. That is not broken yet; it is the next constraint.
Scope definition happens during delivery instead of at intake. Discovery time accrues on engagements that do not convert. The methodology gets rebuilt from scratch because the reusable artifact does not yet exist.
Every decision is founder-owned by default: fit, scope, report quality, follow-up, and methodology. That works while the practice is solo and becomes expensive with the first added capacity.
Use a written engagement definition before every session begins.
Turn tacit expertise into a structured internal document.
Create a 30- and 60-day sequence after every completed Foundation engagement.