Get this one thing right, repeat.

The most important thing in your business?
Forms – yup, forms.
Its where data enters your databases.
Boring? Sexy? Neither, it’s just the beginning.
With well structured forms fields,
seeking the right input,
you can actually capture more than data,
you can start gathering information.
Using that information through software
to guide your business
is knowledge work.
Then moving it around through your softwares,
it becomes knowledge for taking action,
allowing you to shape the wisdom
from which you lead.

Don’t underestimate the power of forms.